Property Styling Dingley Village

Property Styling Project Dingley Village:  In a great example of the transformational impact of property styling, even the many original 1986 features of the home were not an obstacle to achieving over $140,000 above the suburb average for similar properties.  Selling in May of 2017 this required some creative styling to integrate the pink curtains and chandeliers.

Featuring multiple large living rooms across 2 floors and a sunken rear living space, there was also a formal and family dining area.  With a covered rear patio and plenty of parking the home made the most of the land size and a quiet court position.

We used selections from across our property styling themes to help drive potential buyers to spend more time in each room rather than just quickly passing through.

This property was marketed by the team from Buxton Dingley Village / Keysborough and they were another critical factor in the successful sale of the property for a number six figures above the suburb average.  One of the key reasons that Real Estate Agents will advocate for a vendor to use a property stylist is that the styling acts to enhance their own marketing efforts both online and in person.

On average homes styled by professional property stylists are attracting a higher click through rate (number of times someone clicks on an online property listing compared to the number of times the listing is shown).

This will then translate into a larger pool of people attending open for inspections.

At the open for inspections, the potential buyers are drawn in and through rooms and the professional property styling causes them to a) imagine themselves living here, b) focus their attention on the styled focal points of the room rather than the room’s potential flaws and c) causes them to slow down their journey through the property consequently allowing the agent more time to spend with them.

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View the full gallery of property styling images from this project in Dingley Village, Melbourne, below.